Where it began
The Box Grill began from a food van, serving premium sliced Angus steak and grilled favourites. The response from customers showed there was demand for something different within the halal food market.
Our story
From A Food Van To A Franchise Opportunity
The Box Grill was built through real trading, customer demand and a belief that premium halal grilled food could be served in an exciting and accessible way.
The journeySmall Beginnings.
2023 2024 2025 2026
Small Beginnings.
A Bigger Appetite.
The first Box Grill location
Following growing demand, the first permanent Box Grill location opened. The brand developed its kitchen systems, menu, customer service and delivery operations through everyday trading.
Stax joined the journey
Stax was acquired and developed as a complementary brand. Its burgers, loaded fries and comfort-food menu allowed both brands to serve different customer occasions from suitable shared kitchen infrastructure.
Preparing for franchise growth
After developing the brands through physical stores, delivery platforms and social media, The Box Grill began preparing its systems, training and support structure for franchise expansion.
“
We started from a van with a simple aim: serve premium sliced Angus steak at an accessible price. Customer demand helped us grow into permanent locations, expand our delivery presence and bring Stax into the business. We now want to help the right partners bring that same experience to new cities.
Founder, The Box Grill
Our foundations
What Has Stayed The Same
Premium halal food
Quality halal ingredients and a menu centred around flavour, consistency and presentation.
Made to order
Food prepared fresh to order using clear cooking and portion standards.
Built through experience
The operating model has been developed through real kitchens rather than created only for franchising.
Customer focused
Strong customer service, delivery performance and local reputation remain central to the brand.
The Two-Brand OpportunityTwo Brands.
Two Brands.
One Kitchen.
Approved franchise partners may have the opportunity to operate The Box Grill alongside Stax from the same premises. Both brands can share suitable kitchen equipment, staff and operating space while reaching customers with two different menus and brand identities.
One site. Two customer propositions. A more efficient route to multi-brand operation.
Explore The Two-Brand Opportunity
ONE KITCHEN. TWO DISTINCT BRANDS.
Designed to make better use of the same kitchen infrastructure.
The next chapterReady To Start
Start Your Franchise EnquiryReady To Start
The Conversation?
Tell us about yourself and the area you are interested in. Suitable applicants will be invited to an initial franchise interest call.